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HILO JUNGLE RESCUE

Adventure education mobile game to engage kids and promote HiLo School


OBJECTIVE

HiLo needs a mobile-based digital campaign to engage children as their target audience to educate them about benefit of consuming HiLo School product.

 

SOLUTION

As HiLo School focusing primarily on elementary school students, we created Jungle Rescue, a mobile game that gives educational value about Indonesian local animals. This game communicates about nurturing and feeding animals with the right type of foods based on their classes. It educates kids about nutritions in subtle yet effective way.

This game is available on AppStore and Google Play.




 

KEY POINTS

Various cool animals with 3 evolution levels

Card battle gameplay that is attractive for kids

Subtle product education message