Erajaya: Eraversary 2023
Objective
In the spirit of celebrating this milestone and expressing appreciation to its valued customers, Eraversary 2023 wishes to offer a diverse range of prizes, including vouchers, smart home devices, video game consoles, smartphones, and many more. Among the key highlights was the Popquiz game, an engaging interactive experience accessible on the Eraspace.com platform. Players could participate by utilizing tokens obtained with every minimum purchase. The accumulated coins could then be redeemed for a variety of attractive prizes.
Solution
To deliver a truly rewarding experience for Erajaya’s customers and further enrich the Eraversary 2023 celebration, Level Up powered by Agate provided the perfect solution by designing and developing an interactive arcade-style game seamlessly integrated with Eraspace’s app and website. This engaging Popquiz game featured insightful questions and a captivating leaderboard, allowing players to accumulate points redeemable for exciting rewards such as smartphones and smartwatches. Additionally, a content management system (CMS) was implemented to facilitate the input of custom questions, leaderboard data visualization, and branch data monitoring. To ensure accessibility for all customers, a lite version of the game without point collection was made available in-store.
Store Progress and Achievements
Implementing a system to store and display users’ game progress and achievements, fostering a sense of accomplishment and motivation.
Encourage Frequent User Interaction
Creating a game that is not only entertaining but also upgradeable, motivating users to revisit the app to progress further.
Extend Length of User Sessions
Incorporating an engaging gameplay activity within the app to increase the time users spend exploring the platform.
Enhance User Retention
Implementing a system to store and display users’ game progress and achievements, fostering a sense of accomplishment and motivation.
Result
50%
Website Traffic
Meticulously tracking and prominently displaying users’ game progress, high scores, and achievements within the app, fostering friendly competition and social sharing.
50%
Website Traffic
Meticulously tracking and prominently displaying users’ game progress, high scores, and achievements within the app, fostering friendly competition and social sharing.
Result
Gallery
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