BCA Flying Gacha transforms a conventional loyalty reward journey into a more engaging game experience by combining simple gameplay, collectible Gacha Tickets, and instant reward opportunities.
Objective
BCA wanted to refresh the Gebyar Hadiah loyalty experience with a casual game that feels simple, rewarding, and suitable for short play sessions, while encouraging customers to stay engaged with BCA’s digital ecosystem.
Solution
Flying Gacha is a tap-based game where players avoid obstacles, collect scores and Gacha Tickets, then unlock a Gacha spin for a chance to win rewards. The experience combines:
- Quick gameplay.
- Increasing difficulty.
- Clear progress.
- Instant feedback.
Results
Flying Gacha is available through myBCA and BCA mobile, connecting BCA points, gameplay, Gacha Tickets, and rewards in one loyalty journey.